Book description
Write to Sell is a concise, inspirational and practical guide to
creating words and copy that will help you to sell, sell, sell! Now
fully updated, this bestselling book is aimed at anyone (from small and
large companies) who needs to write sales copy (emails, letters,
brochures, proposals, bid documents, slogans, advertisements, websites,
etc). As well as providing expert tips and advice, the book is packed
with simple techniques that will yield instant improvements for the
reader.
