Book description
A new breed of powerhouse companies from the emerging markets is
catching their Western competitors off-guard. Household names of today -
IBM, Ford, Wal-Mart - are in danger of becoming has-beens as these more
innovative superstars rise to dominance, representing both an urgent
competitive challenge and an unprecedented investment and business
opportunity. Understanding how they have become world-class market
leaders - and where they are going next - is crucial to an understanding
of the future of globalization.
Training his brilliant investor's eye on the top twenty-five of these
emerging market companies, visionary international investment analyst
Antoine van Agtmael takes readers into the boardroom suites and labs
where they are outmanoeuvring their Western competitors. He reveals
how these companies have made it to the top of the global heap,
profiling major players such as China's Haier appliance manufacturer;
Korea's Samsung; Brazil's Embraer jet maker; and India's Infosys.
Divulging their strategies for future growth, he analyses how their
rise to prominence will change our lives. His unique insights reveal
both how we in the West can capitalize on the opportunities these
companies represent while also mobilizing a powerful response to the
challenges they present.
"The Emerging Markets Century is a
riveting discussion of the new competitive forces in the global
economy...essential reading for anyone who cares about what the world
will look like in the years ahead."
-- Jeffrey Garten, professor, Yale School of Management, and former
undersecretary of commerce
Antoine van Agtmael is founder, president, and chief investment
officer of Emerging Markets Management, L. L.C. He has held several
senior level management positions at the World Bank Group.
