Book description
A sports agent. In its simplest form, a sports agent is an
individual or company who represents a sportsperson. They try to get
them a better contract, a better endorsement, a better sponsorship, a
better deal. Nothing wrong with that, is there? Or is there? The
problem, inevitably, is money. There are huge sums sloshing around in
professional sport today, which, coupled with human greed, can lead to
conflicts of interest... How to be a Sports Agent is a practical and
down-to-earth book that reveals the secrets behind the art of being
not just a good sports agent, but a good, honest sports agent.