Book description
Synthesizing thirty years of research, psychologist and science
historian, Michael Shermer upends the traditional thinking about how
humans form beliefs about the world. Simply put, beliefs come first
and explanations for beliefs follow. The brain, Shermer argues,
is a belief engine. Using sensory data that flow in through the
senses, the brain naturally looks for and finds patterns - and then
infuses those patterns with meaning, forming beliefs. Once beliefs are
formed, our brains subconsciously seek out confirmatory evidence in
support of those beliefs, which accelerates the process of reinforcing
them, and round and round the process goes in a positive-feedback
loop. In The Believing Brain, Shermer provides countless
real-world examples of how this process operates, from politics,
economics, and religion to conspiracy theories, the supernatural, and
the paranormal. Ultimately, he demonstrates why science is the best
tool ever devised to determine whether or not our belief matches reality.