Book description
Two award-winning major market producers present the definitive
how-to guide for producing a radio show, explaining every duty a radio
producer is expected to perform. With refreshing honesty and the
humorous flair of professional radio comedy writers, the authors
reveal how to get one's professional foot in the radio door, book
celebrity guests, craft great interviews, come up with ideas, create
great phone segments, write and pitch material, and cope with the
pressure that accompanies producing a show in progress.
