Book description
'Doing good can help improve your prospects, your profits, and your
business; and it can change the world. We must change the way we do
business' - Richard Branson
Can we bring more meaning to our lives and help change the world at
the same time?
In Screw Business as Usual, Richard Branson at his brilliant
and motivating best, shares some fascinating and inspiring stories
about the people who are already leading the way in transforming
business into a force for good, for people and for the planet.
Reflecting on some of his own experiences, and those of the Virgin
Group, he also shares his new vision for the future and describes how
businesses can help create a more prosperous world for everyone.
It's time to turn capitalism upside down - to shift our values, to
switch from a just profit focus to caring for people, communities and
the world and to turn our work into something we both love and are
proud of. It's time to Screw Business as Usual.
Sir Richard Branson is a hugely successful international
entrepreneur, adventurer and icon, and is founder of the Virgin Group.
His autobiography,
Losing My Virginity
, and his books on business,
Screw It, Let's Do It
,
Business Stripped Bare and Like a Virgin
are all international bestsellers. He is also the author of
Reach for
the Skies
. He lives on Necker Island in the British Virgin Islands, is married to
Joan and has two grown-up children - Holly and Sam.
