Book description
You can persuade anyone to do or think just about anything...
Award-winning message strategist Chris St. Hilaire shares his 27
powerful strategies to help you become the master of communication and
persuasion. Thought-provoking and refreshingly simple, he shows that
by making some subtle changes to how you listen and communicate, you
can easily bring others round to your point of view. Learn how to:
·Win people over who disagree or are indifferent
·Steer conversations with silence and touch
·Use information to strengthen your point
·Deal effectively with opposition and bad ideas
Whether you want to get someone to hire you, convince a room of
sceptics or become a better manager, 27 Powers of Persuasion
will help you win people over, influence others and get the results
you need.
Chris St. Hilaire is an award-winning message strategist who has
developed communications programs for some of the world's most
powerful corporations, legal teams and politicians, including U. S.
Senator and Presidential-candidate John McCain and the Political
Action Committee (PAC) behind Governor Arnold Schwarzenegger's
historic victory. The first marketer in the courtroom, Chris is the
founder of Jury Impact, a national jury consulting firm, and M4
Strategies, a California-based messaging firm that specializes in
influencing public policy.
Chris lives in Long Beach, California with his two young sons. When
he's not playing around with them, he enjoys soccer, running and yoga.