Book description
Find your niche and be successful. Inside are the tools you need to get
your design career off to a strong start and maintain it for the long
haul. In this book, Peg Faimon provides a comprehensive guide to basic
business issues in today s competitive marketplace. Whether you just
graduated from college, are trying to build a freelance business, or are
starting your own firm, this book will give you the confidence and
knowledge to create a successful and fulfilling career. You ll learn how
to: Research different career paths in design and organize your job
search; Craft an effective portfolio and master interview techniques to
land the right job for you; Maintain a professional image and network to
ensure a consistent stream of paying projects; Collaborate effectively
with clients, other designers and experts in other professions (like
printers, writers, marketers, and executives); Establish a freelance
business, develop your in-house career or kick start your own firm; and
stay fresh and move forward in the ever-changing world of graphic
design. In addition, real-world advice from working designers and an
interactive format will help you apply your new skills right away. The
Designer s Guide to Business & Careers will give you everything you
need to experience immediate success in your career. Find your niche
and be successful. Inside are the tools you need to get your design
career off to a strong start and maintain it for the long haul. In this
book, Peg Faimon provides a comprehensive guide to basic business issues
in today s competitive marketplace. Whether you just graduated from
college, are trying to build a freelance business, or are starting your
own firm, this book will give you the confidence and knowledge to create
a successful and fulfilling career. You ll learn how to: Research
different career paths in design and organize your job search; Craft an
effective portfolio and master interview techniques to land the right
job for you; Maintain a professional image and network to ensure a
consistent stream of paying projects; Collaborate effectively with
clients, other designers and experts in other professions (like
printers, writers, marketers, and executives); Establish a freelance
business, develop your in-house career or kick start your own firm; and
stay fresh and move forward in the ever-changing world of graphic
design. In addition, real-world advice from working designers and an
interactive format will help you apply your new skills right away. The
Designer s Guide to Business & Careers will give you everything you
need to experience immediate success in your career.