Book description
Where did my day go? How did it get so late?
I feel like I'm being pulled in too many directions at once.
If only there were two of me, I could get it all done.
If this is you at the end of the day, you are not alone. Millions
of people deal with these same frustrations in today's world of
endless distraction.
Let's face it: We all live on the edge of being overwhelmed, and old
ways of paying attention just don't work anymore. When you get more
than three thousand advertising messages and hundreds of emails every
day, it's no wonder you feel like you're constantly fighting
distraction. What is the secret -- known to a select group of high
achievers, including Olympic athletes -- to finding your focus zone?
The key is managing adrenaline. Too much and you're overstimulated;
too little and you're not stimulated enough. Now you, too, can learn
the same methods that high performers use.
In Find Your Focus Zone, psychologist Lucy Jo Palladino, PhD,
gives you eight sets of keys to unlock your best attention so that you
can concentrate in every situation -- even when you're under pressure
or facing dull tasks that must be done. You'll choose which key
solutions and strategies work best for you and use them to create your
own personal keychain for daily achievement and success. The skills
you learn in Find Your Focus Zone will help you to
- Beat procrastination and face boring jobs
- Overcome obstacles and finish what you start
- Prevent yourself from getting overwhelmed and burned
out
- Build balance and trust in your work and family
relationships
- Enhance your self-confidence
- Use interruptions to your advantage
- Tune out distractions to increase your efficiency and
effectiveness
Dr. Palladino is the first to explain the science of attention in
plain language. As she teaches you cutting-edge concepts and methods
to win the fight against distraction and overload, she highlights them
with engaging stories, easy exercises, and useful tips.
With the individualized program that Dr. Palladino prescribes for
your particular needs, you'll learn not only how to find your focus
zone, but also how to boost your personal productivity by applying
these attention skills, self-encouragement practices, and strengths.
And by learning to flex your attention
muscle, you'll avoid the dangers of distraction and boredom, like
missing deadlines, disappointing your family, and feeling scattered
and ineffective.
A book for anyone who struggles to cut through the noise of everyday
life, Find Your Focus Zone gives you the tools you need to
succeed in today's digital world of distraction. Warm, practical, and
user-friendly, with innovative techniques and a powerful message, it's
just what the doctor ordered.
"Coaching people to optimize their brain's
functioning is a new and much-needed field in our overloaded world.
Civilization and our cyber world have clearly outstripped our brain's
ability to deal with all that information, so we need all the help we
can get. Lucy Jo gives practical tools to help all of us deal with the
constant overloaded state in which we find ourselves immersed."
-- John Ratey, MD, author of A User's Guide to the Brain and
co-author of Driven to Distraction
Lucy Jo Palladino, PhD, is the author of
Dreamers, Discoverers, and Dynamos: How to Help the Child Who Is
Bright, Bored, and Having Problems in School (formerly titled
The Edison Trait). She is an award-winning psychologist and
attention expert with thirty years of professional experience. Dr.
Palladino, who lectures nationwide, has received several federal
research grants, published numerous articles in professional journals,
and presented papers at national conferences. She has also taken
advanced training in sports psychology and served on the clinical
faculty of the University of Arizona Medical School. Her research
findings have been featured in Family Circle, Men's Health, Los
Angeles Times, The Washington Post, The Boston Globe, and Web
MD. In recent years, she has appeared as the resident psychologist for
the The Morning Show on KFMB-TV, the CBS affiliate in San
Diego, California. You can learn more about her work at www.
YourFocusZone. com.