Book description
"Blows the lid on so many TV secrets" Tom Archer, Controller
Factual, BBC "If every first-time producer read this before
pitching a program, I guarantee a greater success rate" Gary Lico,
President/CEO, CABLEready, USA In recent years there has been an
explosion of broadcast and cable channels with a desperate need for
original factual/reality programming to fill their schedules:
-documentaries, observational series, makeover formats, reality
competitions. Yet television executives receive a daily avalanche of
inappropriate pitches from pushy, badly prepared producers. Only 1 in
100 proposals are considered worth a second look, and most commissioners
never read past the first paragraph. Greenlit explains how to develop,
research, pitch and sell your idea for any type of factual or reality
television show. It gives the inside track on: * What channel executives
are really looking for in a pitch, * The life stories of hit factual
shows such as The Apprentice, Deadliest Catch and Strictly Come Dancing
* Advice from channel commissioners, development producers and on-screen
talent on both sides of the Atlantic. * Eleven steps that will increase
your chance of winning a commission In a rapidly expanding TV market,
Greenlit is packed with resource lists, sample proposals, case studies
and exercises designed to boost your skills and develop
commission-winning proposals. Nicola Lees has developed documentaries,
docudramas, multiplatform and reality programmes for network and cable
channels, including the BBC and Discovery, Travel Channel, National
Geographic and TLC in the USA. Nicola consults for international clients
and is editor of www. tvmole. com dedicated to factual development.
