Book description
In 1997 it seemed that things in the City could only get better. For
ten years everything went according to plan. Buoyed by a strong pound
and cheered on by an excitable media, the bankers became the heroes of
the age. And then in the summer of 2007 everything began to collapse.
Barely a year later the City was in tatters.
Greed, guile and excess - this definitive insider's account charts
an intoxicated decade and cogently reveals just how, and why, the City
got it so badly wrong.
BRAIN SHOT: The definitive insider's history of Britain's
financial services sector over the last decade, by one of our
leading City commentators.
Philip Augar worked in investment banking for over twenty years. He
led NatWest's global equity and bond business before becoming a Group
Managing Director at Schroders. Since 2000 he has combined consulting
and writing. This is his fifth book. He can be contacted at: www.
philipaugar. com
