Book description
Great new edition covers what you need to know for successful
Facebook marketing
Facebook keeps evolving, and so does the social mediasphere. Even if
you have a Facebook marketing strategy, have you taken into
consideration Pinterest? Spotify? Foursquare? Facebook Marketing
All-in-One For Dummies, 2nd Edition does. This detailed resource
not only reveals how to create successful Facebook marketing
strategies, it also shows you how to incorporate and use the entire
social network to its full potential.
- Covers the tools, techniques, and apps you need to know to
create successful Facebook marketing campaigns
- Nine minibooks cover the essentials: Joining the Facebook
Marketing Revolution; Claiming Your Presence On Facebook; Adding
the Basics; Building, Engaging, Retaining, and Selling;
Understanding Facebook Applications; Making Facebook Come Alive;
Advanced Facebook Marketing Tactics; Facebook Advertising;
Measuring, Monitoring, and Analyzing
- Explores the new Timeline design for Pages, changes to Facebook
Insights, new apps to incorporate into your strategy, and more
Facebook Marketing All-in-One For Dummies, 2nd Edition is the
perfect resource for any marketer who wants to build or refine a
social media marketing presence that includes Facebook.
Amy Porterfield is a social media strategist who helps clients
maximize the marketing power of social media.
Phyllis Khare is a keynote speaker and trainer with Five Star
Speakers and in-demand strategist for social media marketing.
Andrea Vahl is the community manager for Social Media
Examiner, the largest online social media magazine.