Book description
FAIR VALUE MEASUREMENT
Practical Guidance and Implementation
"Writing Fair Value Measurement was a monumental task
fraught with controversy not only in the U. S., but also abroad.
Having coauthored a book with Mark as well as written one myself, I
was even more impressed that Mark was able to navigate these fair
value minefields and produce a work that will be a tremendous help
to accountants and non-accountants alike. If you are looking for a
'one-stop' book on fair value measurement, this is it!"
Â-Neil J. Beaton, CPA/ABV, CFA, ASA, Managing Director, Valuation
Services, Alvarez & Marsal
"In recent years, the FASB and the IASB have added many
requirements for various assets and liabilities to be measured at
fair value. In this book, Zyla clearly describes how to implement
fair value measurement and how investors and creditors should
interpret it. The crisp writing and illuminating analysis will help
readers to grasp the essence of fair value accounting and to apply
it wisely."
Â-J. Edward Ketz, Associate Professor of Accounting, Pennsylvania
State University
"The focus of the book is on fair value measurement based on
level 3 inputs. This is a critical area of valuations for financial
reporting due to a false comfort given by routine application of
evaluating models and assumptions without real possibilities of
calibration. Mark Zyla offers an extraordinary help in understanding
the reliability of the inputs and the outputs of the different
methodologies and the inherent biases in each of them. The book is a
precious support for better valuation both in U. S. GAAP and in IFRS
fair value reporting."
Â-Mauro Bini, Full Professor of Corporate Finance, Bocconi
University; Chairman, Management Board OIV (Organismo Italiano di
Valutazione) Essential guidance on the fair value measurement process
Now in a second edition, Fair Value Measurement: Practical
Guidance and Implementation helps you succeed in understanding
the fair value accounting rules that entities must follow. The result
is a resource that you can rely on to understand the importance of
valuation and the concepts that define it. In basic, nontechnical
language, author Mark Zyla presents practical direction for best
practices of financial valuation as well as for understanding the many
FASB pronouncements involving fair value. An essential guide for
auditors and valuation specialists, Fair Value Measurement:
Practical Guidance and Implementation, Second Edition brings you
up to speed on what fair value really means.
MARK L. ZYLA, CPA/ABV, CFA, ASA, is a leader in the area of
fair value measurement. He is Managing Director of Acuitas, Inc., an
Atlanta, GeorgiaÂ-based valuation and litigation consultancy firm,
providing valuation consulting for various entities for the purposes
of mergers and acquisitions, financial reporting, tax planning,
corporate recapitalizations, as well as valuing various types of
intellectual property and other intangible assets. He has served as
Chairman of the AICPA's Fair Value Measurement Conference and serves
on the AICPA's Impairment Issues Task Force. He is also the author of
the AICPA courses "Fair Value Accounting: A Critical New Skill
for CPAs" and "Valuing Goodwill and Other Intangible
Assets." He was vice chairman of the Appraisal Foundation's first
Best Practices in Valuation for Financial Reporting Working Group. He
serves on the faculty of the National Judicial College. Mark lives in
Atlanta with his wife, JoAnn, and son, Jack
.
