Book description
How can managers discover, develop and implement successful business
strategies for China and our global economy? Drawing on in-depth
research with top executives of successful Chinese and Western
companies, this book provides a road map for profitable business
strategies in our interconnected economy. In the process, the authors
describe and examine both Chinese and Western strategic management,
their weaknesses and strengths. Starting with an analysis of the
historical, cultural and legal antecedents of Chinese strategy, the
authors identify potential for synergy and dominance between companies
from Western, industrialized economies and Chinese companies. The book
closes with recommendations on how the managements of non-Chinese
companies, now pouring into China, can most effectively compete and
interact with Chinese businesspersons and governments.
The Chinese Tao of Business offers guidance to compete successfully
against local companies and in foreign markets through:
- Unique insights into Chinese bus iness strategy, including its
origins and influencing factors;
- Insightful perspectives on the evolution of China's market and
business environments;
- Incisive analysis of Eastern and Western strategic
decision-making styles and how they differ;
- Cogent identification of hidden and overt threats, pitfalls and
opportunities that Western companies face in China and how to plan
for them;
- Effective direction through an Adaptive-Action Road Map (ARM)
for successful business strategies in China and the global
economy.
George T. Haley (PhD, University of Texas at Austin) is
Professor of Marketing and International Business at the University of
New Haven in the USA. Active in managerial development, he is a public
speaker and consultant for corporate executives and government
policy-makers worldwide, offering his expertise on Asian and other
emerging economies, technology management and B2B marketing. An
award-winning author, he has published more than 90 books, journals
articles and research papers and can be contacted at
gthaley@asia-pacific. com or tel/fax 212-208-2468.
Usha C. V. Haley (PhD, New York University) is Professor of
Management at the University of New Haven in the USA . She consults on
strategic management and foreign direct investment with several
corporations worldwide, and her research has been profiled extensively
in the major business media such as the Wall Street Journal and the
Economist. She has published more than 90 journal and research
articles and 6 books on international and Asian business issues. She
can be contacted at uhaley@asia-pacific. com or tel/fax 212-208-2468.
Chin Tiong Tan (PhD, Pennsylvania State University) is the Provost of
Singapore Management University in Singapore. A business advisor and
consultant, and active in management development, Professor Tan has
worked with companies like Singapore Airlines, Standard Chartered
Bank, Swiss Bank Corporation, Inchcape, and Motorola. He is on the
Board of Directors of several listed companies and has published more
than 60 journal papers and co-authored many books.
