Book description
A practical guide to being a trusted advisor for leaders in any industry
In this hands-on successor to the popular book The Trusted
Advisor, you'll find answers to pervasive questions about trust
and leadership-such as how to develop business with trust, nurture
trust-based relationships, build and run a trustworthy organization,
and develop your trust skill set. This pragmatic workbook delivers
everyday tools, exercises, resources, and actionable to-do lists for
the wide range of situations a trusted advisor inevitably encounters.
The authors speak in concrete terms about how to dramatically improve
your results in sales, relationship management, and organizational performance.
Your success as a leader will always be based on the degree to which
you are trusted by your stakeholders. Each chapter offers specific
ways to train your thinking and your habits in order to earn the trust
that is necessary to be influential, successful, and known as someone
who makes a difference.
- Self-administered worksheets and coaching questions provide
immediate insights into your current business challenges
- Real-life examples demonstrate proven ways to "walk the talk"
- Action plans bridge the gap between insights and outcomes
Put the knowledge and practices in this fieldbook to work, and you'll
be someone who earns trust quickly, consistently, and sustainably-in
business and in life.
Charles H. Green is founder and CEO of Trusted
Advisor Associates. The author of Trust-Based Selling and coauthor of
The Trusted Advisor, he is a noted speaker on trust in sales, within
organizations, and in external business relationships.
Andrea P. Howe is part of the leadership team of Trusted
Advisor Associates. She is also the founder and President of BossaNova
Consulting Group. A veteran consultant and seminar leader, Andrea
specializes in serving global professional services firms.
