Book description
High-performing individuals and groups are often not adequately
recognized for their contributions. The antidote to being overlooked or
underestimated is self-promotion-the act of generating personal
visibility in service of your work and career. In this guidebook, we
discuss how you can benefit from self-promotion and maintain your
integrity and authenticity. We help you reframe common beliefs that get
in the way of effective self-promotion, and we provide numerous
strategies and activities that can become part of your repertoire.
This series of guidebooks draws on the practical knowledge that the
Center for Creative Leadership (CCL)
has generated, since its inception in 1970, through its research and
educational activity conducted in partnership with hundreds of thousands
of managers and executives. Much of this knowledge is shared-in a way
that is distinct from the typical university department, professional
association, or consultancy. CCL is not simply a collection of
individual experts, although the individual credentials of its staff are
impressive; rather it is a community, with its members holding certain
principles in common and working together to understand and generate
practical responses to today's leadership and organizational challenges.
The purpose of the series is to provide managers with specific advice on
how to complete a developmental task or solve a leadership challenge. In
doing that, the series carries out CCL's mission to advance the
understanding, practice, and development of leadership for the benefit
of society worldwide.
Gina Hernez-Broome is a senior associate at CCL's Colorado
Springs campus. She trains and is the program manager for the
Leadership Development for Human Resource Professionals program. She
holds a Ph. D. in industrial/organizational psychology from Colorado
State University.
Cindy McLaughlin is a senior program associate at CCL's
Colorado Springs campus. She trains a variety of open-enrollment
programs, designs and trains custom programs, and is a certified
feedback coach. She holds an M. S. in business management from Boston
University. Stephanie Trovas is an open-enrollment manager at CCL's
San Diego campus. She manages and facilitates the Looking Glass
Experience program. She trains several other CCL programs and is a
certified executive coach. She holds an M. B.A. from the University of
Colorado.
