Book description
A practical approach to the modern management of intellectual property
The world has changed significantly in the past decade, resulting in
new behavior and practice related to the ownership and management of
intellectual property. This book helps executives, attorneys,
accountants, managers, owners, and others understand the legal,
technological, economic, and cultural changes that have affected IP
ownership and management. It provides case studies, practical examples
and advice from seasoned and enduring professionals who have adopted
new and streamlined methods and practices whether as in-house or
outside counsel, or service providers.
- Provides a practical yet global approach to corporate IP management
- Serves as a resource for in-house and outside counsel,
executives, managers, accountants, consultants and others at
mid-size and large corporations
- Helps professionals navigate the numerous new challenges that
have changed the ways in which intellectual property is obtained
and managed
- Details the latest trends in valuation, exploitation, and
protection of intellectual property
- Extensive coverage of the legal, financial, accounting and
general business aspects of intellectual property
- The combined expertise of lawyers, accountants, economists and
other business professionals
Timely and relevant in view of the global economic recession amidst
rampant technological development, this book offers new solutions,
practices, policies and strategies as a result of changes in economies
and markets, laws, globalization, environment, and public perception.
Lanning G. Bryer is a Partner in the New York
office of Ladas & Parry LLP and is Director of the firm's Mergers,
Acquisitions, and Licensing Group. He is coauthor of Intellectual
Property Assets in Mergers and Acquisitions, published by Wiley.
Scott J. Lebson is a Partner in the Mergers, Acquisitions, and
Licensing Group of Ladas & Parry LLP, focusing primarily on
counseling clients with respect to the acquisition, sale, licensing,
and securitization of intellectual property rights and related technology.
Matthew D. Asbell is an Associate in the New York office of
Ladas & Parry LLP, primarily practicing in the area of domestic
and international trademark law.
