Book description
A contrarian and controversial look at personal finance, and a super
simple strategy for making-and keeping-more money
Traditional financial wisdom persuades us to grow our net worth and
build our assets. But traditional financial wisdom is often wrong. In
Cash Cows, Pigs and Jackpots: The Simplest Personal Finance
Strategy You'll Ever See, author and Chartered Accountant David
Trahair challenges everything we think we know about managing our
money, suggesting that that we follow the lead of the financial
institutions that are leading us down the path to financial ruin.
The banks, brokers, and investment companies of the world make
enormous sums of money because they know that cash is king and they
know how to guarantee cash flow from their clients on a continual
basis. They aren't making the bulk of their money from investing in
the stock market-they're leeching it from regular people like you,
every minute of every day. Cash Cows, Pigs and Jackpots turns
the tables, showing that the biggest cash cow we have is ourselves.
Instead of chasing a dream that will never come true, it presents a
financial plan so simple even a 10-year-old could understand it.
- Explains why the common consensus about making money is inherently flawed
- Presents an incredibly simple, easy-to-follow plan for really
making and saving money
- Exposes the dangers of trusting money to a bank or broker
Helping you break asset addiction, get out of debt, and increase your
personal cash flow-and your wealth with it, Cash Cows, Pigs and
Jackpots explains how bringing more cash into your life and
watching carefully where it goes will allow you to save more, live the
life you want, and avoid as much risk as possible-a great strategy
going into the stormy financial years to come
David Trahair is a Chartered Accountant who operates as a
sole-proprietor, offering a broad range of accounting and tax services
to a variety of businesses and individuals. He is a frequent speaker,
appears regularly in the media, and is the author of several books,
including Enough Bull and Crushing Debt. He is also a
previous director of Credit Canada, a non-profit organization
dedicated to helping people deal with credit problems.
