Book description
India is booming! This practical, easy-to-understand guide covers all
the basics of setting up and growing your business in India, from
choosing a location and selecting your Indian team to understanding the
legal system, evaluating business partners, and settling disputes. You
also get handy tips in financing, marketing, and manufacturing, as well
as doing business from abroad.
- Develop a strong business plan
- Train and manage your Indian team
- Cut through bureaucratic red tape
- Build lucrative relationships
- Overcome communication challenges
Ranjini Manian
is a linguist, pioneering businesswoman, and homemaker who lives in the
southern Indian city of Chennai. She was raised in Mumbai, where she
studied French Literature at Elphinstone College and attended the
University of Sorbonne in Paris. Ranjini is fluent in French, Japanese,
Spanish, English, and several Indian languages. She's traveled
extensively, covering about 26 countries, for work as well as for the
exploration of other cultures, making her a multicultural expert.
Ranjini founded Global Adjustments, India's leading destination and
crosscultural services company. She created and continues to be the
editor of India's only free cultural magazine:
At A Glance -
Understanding India.
Under her leadership, Global Adjustments has been chosen as one of the
top ten “cool companies” of India by
Business Today
and received several awards, including a commendation from the
President of India.
In pursuit of their mission to ease people's passage to India, the
Global Adjustments team has worked in the past dozen years with Fortune
500 companies and people from 70 different nationalities.