Book description
"Implement the green strategies outlined in Dan Esty's and Andrew
Winston's bestseller
Green to Gold"
Hard-nosed business advice for gaining competitive advantage through
sustainability action in buildings and operations, information
technology, product design, sourcing, manufacturing, logistics and
transportation, marketing, accounting, and other key business functions
Whether you are a climate change skeptic or an environmentalist,
sustainability issues cannot be ignored in today's corporate world.
With rising energy and natural resource costs, intensified
regulations, investor pressures, and a growing demand for
environmentally friendly products, sustainability is no longer an
option-it's a business imperative.
Unlike many green business books, the Playbook skips the
environmental ideology and deals exclusively with tools and strategies
that have been shown to cut costs, reduce risks, drive revenues, and
build brand identity.
- Builds on Dan Esty and Andrew Winston's prizewinning Green to
Gold, which has become a business classic and a staple of
management training across the world.
- Shows in detail how each business function or department can
achieve an eco-advantage over the competition
- Offers frameworks, checklists, and action plans applicable to
any business-big or small, in manufacturing or services
The Green to Gold Business Playbook gives you the tools to make
green work-and work profitably-for your business.
Daniel C. Esty is the coauthor of the sustainable
business bestseller Green to Gold. He is the Hillhouse
Professor of Environmental Law and Policy at Yale University and
Director of the Center for Business and the Environment at Yale. He
served as a senior official at the U. S. Environmental Protection
Agency and more recently as an energy and environmental advisor to the
Obama presidential campaign and transition team. As Chairman of Esty
Environmental Partners (www.
EstyEP. com), he's advised CEOs across the world and designed
strategies for 100+ companies in dozens of industries.
P. J. Simmons is Chairman if the Corporate Eco Forum (www. ecoforum. com), a
preeminent network of senior Global 500 executives focused on sharing
best and “next” practice in corporate sustainability and driving
ecoinnovation. He has worked as a sustainability analyst, strategist,
and bridge-builder for fifteen years; is founder of the Woodrow Wilson
International Center for Scholars' Environmental Change and Security
Program; and was deputy chair for climate and energy at the Clinton
Global Initiative. P. J. is a life member of the Council on Foreign
Relations.
