Book description
In Business Stripped Bare, Sir Richard Branson shares the
inside track on his life in business and reveals the incredible truth
about his most risky, brilliant and audacious deals. Discover why
Virgin tried to take on one of the world's biggest superbrands, how
Virgin Mobile USA holds the record as the fastest company in history
to generate revenues of over one billion dollars (faster than
Microsoft, Google and Amazon) and how Richard is the only person in
the world to have built eight billion-dollar companies from scratch in
eight different sectors.
Combining invaluable advice with the remarkable and candid inside
stories of Virgin's greatest achievements, as well as some of its
setbacks, Business Stripped Bare is a dynamic, inspirational
and truly original guide to success in business and in life. Whether
you are an executive, an entrepreneur or are just starting out,
Richard strips business down to show how you can succeed and make a difference.
Sir Richard Branson is a hugely successful international entrepreneur
and icon, and is chairman of the Virgin Group.
