Book details

Book description

How to be a Successful Entrepreneur explains how to improve the odds of business success.  It will help entrepreneurs steer clear of potentially catastrophic risks and errors while spotting and exploiting good opportunities. The author addresses important decisions such as: How do I recognize a good opportunity?  When should I take a risk?  When should I cut my losses?  When is the best time to sell a thriving business?  How do I know what?s best for me? Helga Drummond was previously a professor of Decision Sciences at the University of Liverpool where she now teaches 'Decision Making for Entrepreneurs' to MBA students. She is the author of numerous publications.