Book description
For more than a decade, emerging markets have proved one of the most
exciting areas of investment, but the sector has not been without its
dangers. Private and professional investors alike have continuously been
attracted by the promise of riches on offer from countries such as
China, India, Brazil and Russia but, as often as not, have been left
with their fingers burnt.
Investing in Emerging Markets: The BRIC Economies and Beyond
tempers the undoubted causes for emerging market optimism with a
healthy dose of reality, illustrating how for every argument in favour
of investing in the sector there are one or more reasons to tread very
carefully indeed.
In the wake of the credit crunch and ensuing market turmoil, it also
analyses where the emerging markets now fit within the global
investment landscape. With the economies of the US, Europe and Japan
hit by an economic crisis very much of their own making, has the
credibility gap between developed and developing markets narrowed? Has
the playing field become more level?
Investing in Emerging Markets: The BRIC Economies and Beyond
offers a fresh, clear-eyed and objective look at an area that can only
grow in importance over the next decade. It balances a realistic
appraisal of the opportunities on offer from the emerging markets with
a pragmatic assessment of the potential pitfalls facing investors, in
the process providing an accessible introduction to newcomers and more
experienced investors with a valuable and compact point of reference.
Julian Marr is a freelance investment journalist
and weekly columnist for a number of financial publications and
websites. He has also held senior positions with a range of specialist
and personal finance titles, including editor of Bloomberg
Money and editorial director of Investment Week. He began
his career as a solicitor in the City but that really was a long time ago.
Cherry Reynard is an award-winning freelance journalist. She
has written for a broad range of national, consumer and specialist
financial media, including The Telegraph, The
Independent, What Investment, Morningstar and
Institutional Investor. She began her career as an accountant
with PricewaterhouseCoopers and has also worked for JP Morgan.
