Book description
Emerging markets are big news. But after the financial crisis, what
does the future really hold for them? And what does this future mean for
global business?
George Magnus, one of the world's most respected economic analysts,
is your guide through the challenges and opportunities for emerging
markets and those doing business in them.
This magisterial book looks in detail at China and India - the big
players - and also less hyped but crucial markets, including Eastern
European countries and Turkey. Magnus takes in his sweep everything
from commodity prices to climate change, and from comparative
advantage to demographic to provide a compelling analysis of what the
future might look like - not just for emerging markets, but for
investors, businesses and economies everywhere.
Uprising is a must-read for anyone who cares about the future
of the global economy.
GEORGE MAGNUS is Senior Economic Adviser at UBS
Investment Bank, London. Previously, he was Chief Economist at UBS; he
has held similar positions with Union Bank of Switzerland and SG Warburg.
George Magnus is well-known and respected as a public commentator on
the long-term consequences of the financial crisis. His first book
The Age of Aging: How Demographics are Changing the Global
Economy and Our World was published by Wiley in 2008. He lives,
works and writes in London, is married and has four children.
