Book description
An innovative guide to how great nonprofits achieve extraordinary
social impact. What makes great nonprofits great? Authors Crutchfield
and McLeod Grant searched for the answer over several years, employing a
rigorous research methodology which derived from books on for-profits
like
Built to Last
. They studied 12 nonprofits that have achieved extraordinary levels of
impact-from Habitat for Humanity to the Heritage Foundation-and
distilled six counterintuitive practices that these organizations use to
change the world. This book has lessons for all readers interested in
creating significant social change, including nonprofit managers, donors
and volunteers.
Leslie R. Crutchfield (Washington, D. C.) is a
managing director of Ashoka and research grantee of the Aspen
Institute. Heather McLeod Grant (Palo Alto, CA) is a nonprofit
consultant and advisor to Duke University's Center for the Advancement
of Social Entrepreneurship and the Stanford Center for Social
Innovation. Crutchfield and Grant were co-founding editors of Who
Cares, a national magazine reaching 50,000 readers in circulation
between 1993-2000.
Leslie R. Crutchfield is a managing director of
Ashoka: Innovators of the Public, a philanthropic adviser, and a
research grantee of The Aspen Institute's Nonprofit Sector and
Philanthropy Program. She serves on the board of the SEED Foundation
and resides in the Washington, D. C., area.
Heather McLeod Grant is an adviser to the Center for Social
Innovation at Stanford University's Graduate School of Business and to
leading nonprofits. She is a former McKinsey & Company consultant,
serves on the Advisory Board of Stanford Social Innovation Review, and
resides in the San Francisco Bay Area.
