Book description
Combine social media with traditional marketing techniques for
breakthrough results!
While social media is doing much to change the marketing landscape,
it doesn't mean you have to take an either/or approach between it and
more traditional methods. And the Clients Went Wild! gives you
the tools to take an eclectic approach and pick the best, most wildly
successful marketing methods-traditional, online, or both-to win at a
given marketing goal. And, whether by means of Facebook, Twitter,
streaming video, or by old-fashioned word of mouth, public relations,
or personal sales skill, the goal is to win, right?
- Find real-life examples of success from some of today's best businesses
- Shows how to integrate and benefit from both traditional and new
marketing methods
- Uses the proven business growth strategy Red Zone Marketing® as
a central concept
- Author has proven the concepts successful in her work for
numerous major clients
Don't throw out tried and true marketing techniques just for the sake
of the new. Do what works! Perfect your marketing mix and win with
And the Clients Went Wild!
Maribeth Kuzmeski, MBA, is the founder of Red Zone Marketing, Inc.,
which consults to Fortune 500 firms on strategic marketing planning
and business growth. A frequent national media contributor and
international speaker, Maribeth shares her research and case studies
on what is working today in sales and marketing. She has a degree in
journalism from Syracuse University and an MBA from The George
Washington University. Maribeth lives in the Chicago, Illinois, area
with her husband and two teenagers.
