Book description
Information doesn't just provide a window on the business,
increasingly it is the business. The global economy is moving from
products to services which are described almost entirely
electronically. Even those businesses that are traditionally
associated with making things are less concerned with managing the
manufacturing process (which is largely outsourced) than they are with
maintaining their intellectual property.
Information-Driven Business helps you to understand this change
and find the value in your data. Hillard explains techniques that
organizations can use and how businesses can apply them immediately.
For example, simple changes to the way data is described will let
staff support their customers much more quickly; and two simple
measures let executives know whether they will be able to use the
content of a database before it is even built. This book provides the
foundation on which analytical and data rich organizations can be created.
Innovative and revealing, this book provides a robust description of
Information Management theory and how you can pragmatically apply it
to real business problems, with almost instant benefits.
Information-Driven Business comprehensively tackles the
challenge of managing information, starting with why information has
become important and how it is encoded, through to how to measure its
use.
ROBERT HILLARD is an original founder of MIKE2. 0 (www.
openmethodology. org), which provides a standard approach for
information and data management projects. He has held international
consulting leadership roles and provided advice to government and
private sector clients around the world. He is a partner with Deloitte
with more than twenty years' experience in the discipline, focusing on
standardized approaches to information management, including being one
of the first to use XBRL in government regulation and the promotion of
information as a business asset rather than a technology problem. Find
out more at www. infodrivenbusiness. com.
