Book description
How to create a profitable, sustainable business developing and
marketing iPhone apps
iPhone apps are hot; the average app is downloaded more than 30,000
times. If you have some great apps in mind, Starting an iPhone
Application Business For Dummies will show you how to produce
and market them effectively.
Starting an iPhone Application Business For Dummies provides
clear, reliable business information to help developers and
entrepreneurs create a profitable, sustainable business in this new
and exciting market.
- Identifies what goes into a successful iPhone application business
- Helps you find the market niche your applications can fill,
market and promote your business, and build your brand
- Explains how to develop a pricing strategy, build your
applications efficiently, and get them into the App Store
- Explores finding a sustainable revenue model, including free
trials, social media models, ad-based revenue models, and
subscription models
- Demonstrates effective ways to provide service and support to customers
- Written by a team that combines knowledge of iPhone app
development with sound business experience
Starting an iPhone Application Business For Dummies can help you turn
your ideas into income.
Aaron Nicholson is an interactive media designer/developer who has
developed online properties for Fox, Warner Brothers, and Disney.
Joel Elad covers online store sales for Entrepreneur Magazine and
contributes to Smartbiz. com.
Damien Stolarz has written books on technology topics from video
blogging to car hacks.
