Book description
The path to business success is an open road and you'd better be
ready for anything!
What do businesspeople and entrepreneurs have in common with bikers?
More than you'd suspect. The freedom of hitting the open road is a
concrete extension of the need for freedom that encourages
entrepreneurs to start businesses. The desire to succeed in business
by doing it your own way is no different than the desire to hit the
road and plot your own course on two wheels.
The Biker's Guide to Business explores these parallels and
offers hard-won business wisdom specially suited for Business Bikers
who do it their way-whether out on the highways or in the corporate boardroom.
- Introduces DeVille's Navigation Process that helps you develop
your own action plan for achieving your own unique vision of success
- Shows you how to tailor a road map to guide your personal
journey from where you are now to where you want to be tomorrow
- Uses biker terminology, analogies, and parallels to communicate
real business wisdom
- Though written to appeal to bikers, the book is a handy business
guide for anyone willing to take the ride
Whether or not you're a biker, the passion to ride is the same
passion that pushes people to succeed professionally by taking their
own path. Hop on, rev up, and succeed.
Dwain DeVille is founder and CEO of WaterMark International, Inc., a
consultancy focused on helping business leaders and companies achieve
peak performance. He is a popular and successful public speaker and
serves on several community task forces and boards in Florida.
