Book description
Philip Delves Broughton. bestselling business author of What They
Teach You at Harvard Business School, takes a sideways look at
the greatest salespeople in Life's a Pitch.
What do the best rug seller in Tangier, the king of the US cable
channels and the guru of the Japanese life insurance industry have in
common? What makes the difference between an ordinary salesperson and
the top 'gunslingers'?
Philip Delves Broughton - author of the bestselling What They
Teach You At Harvard Business School - has journeyed around the
world to meet living legends of sales from all walks of life. Their
stories are at once insightful, human and humorous. Delves Broughton
reveals the ingredients needed to make a perfect sale, and show us how
commercial genius might live in all of us.
At every step of this journey we learn that selling - be it a
product, person or even an idea - is something we all do every day. We
are always pitching and presenting, trying to persuade people to
accept us. Master the art of the sale and you will master the art of life.
'A marvellous book about selling, and life, and who we are and how
we tick... dazzling' - Tom Peters, author of In Search of Excellence
'You can never look upon a sale in quite the same way again. Buy
Life's a Pitch and be enlightened' - Adrian Wooldridge,
The Economist
Philip Delves Broughton is the author of the international
bestseller What They Teach You at Harvard Business School. He
was born in Bangladesh and grew up in England. He served as the New
York and Paris bureau chief for the Daily Telegraph, and he now
writes for publications including the Financial Times, the
Evening Standard, and the Wall Street Journal. In 2006
he received an M. B.A. from Harvard Business School. He lives
in Connecticut with his wife and two sons.
Philip Delves Broughton is the author of the international bestseller
What They Teach You at Harvard Business School.
He was born in Bangladesh and grew up in England. He served as the New
York and Paris bureau chief for the
Daily Telegraph,
and he now writes for publications including the
Financial Times,
the
Evening Standard,
and the
Wall Street Journal
. In 2006 he received an M. B.A. from Harvard Business School
.
He lives in Connecticut with his wife and two sons.
