Book description
Thomas Edison famously said that genius is 1% inspiration, 99%
perspiration. Every day new solutions, revolutionary cures, and
artistic breakthroughs are conceived and squandered by smart people.
Along with the gift of creativity come the obstacles to making ideas
happen: lack of organisation, lack of accountability and a lack of
community support.
Scott Belsky has interviewsed hundreds of the most productive
creative people and teams in the world, revealing one common trait: a
carefully trained capacity for executing ideas. Implementing your
ideas is a skill that can be taught, and Belshy distills the core
principles in this book.
While many of us obsess about discovering great new ideas, Belsky
shows why it is better to develop the capacity to make ideas happen -
using old-fashioned passion and perspiration. Making Ideas Happen
reveals the practical yet counterintuitive techniques of 'serial
creatives' - those few who make their visions a reality.
Scott Belsky
is the founder and CEO of Behance, the software and design company
dedicated to enhancing productivity in the creative community. He
oversees a social networking site used by more than 30,000 creative
professionals from around the world. He has consulted for media and
Fortune 500 companies, including GE and Hewlett-Packard. In 2010 he was
included in Fast Company's '100 Most Creative People in Business' list.
Prior to founding Behance he helped grow the Pine Street Leadership
Initiative at Goldman Sachs; he received his MBA from Harvard Business
School.
